BREAKING NEWS

Lockdown constraints amid second wave of Covid-19 a downside risk for electricity demand: ICRA

Lockdown constraints amid second wave of Covid-19 a downside risk for electricity demand: ICRA

Interview

DIRECTOR

( BALAJI SWITCHGEARS PVT. LTD. )

MR. PIYUSH GARG

Q. Could you share the company’s journey, including some of the initial challenges faced and how you overcame those challenges?

We started this company in 1990 as a mere trader for domestic electrical goods. Over last almost 4 decades we have emerged as an one stop solution provider for our customers. The path was not smooth, there were different operational and financial challenges such as stiff competition, limited brand recognition, and the need to keep pace with rapidly advancing technology. To overcome these, we focused on innovation, adopting cutting-edge technologies and customized solutions for diverse industrial needs. Our commitment to provide safe & reliable Electrical products was paramount and ensuring customer satisfaction helped establish a strong reputation. With this we take pride in saying that most of our 3 decade old clients are still working & growing with us. With consistent focus towards innovation & sustainability, we successfully expand our market presence and continue to grow as a trusted brand in the industry

Q.How have the vision and mission of your company evolved since its inception, and how do they reflect the current goals, values, and influences that have shaped it over time?

The crux of our Vision & Mission lies in our CORE COMMITMENT i.e. “We do what is right for you, if our product or service is of no value to you, then your money is of no value to us” With this statement each one of us wants to make sure that we provide 100% value to all our customers everytime they transact with us.

Q.In what ways do your products stand out from competitors in the market, and how is technology playing a role in the development of your products?

Our products incorporate state-of-the-art protection, offering quick fault detection and response, minimizing system downtime. We thru our products also focus on ensuring energy efficiency, ensuring low energy losses and optimizing operational costs. Additionally, we believe in providing systems that are built with modular and scalable designs, enabling seamless integration and adaptability to varying requirements, enhancing the overall safety and efficiency of electrical systems across industries.

 Q.How does the company evaluate market trends and emerging opportunities in the switchgear and automation sector, and what strategies ensure competitiveness in this evolving industry?

 Since today’s era is witnessing massive innovation, we keep a track over the running trends & market conditions. We believe that the best trends can be analysed by speaking with our customers & hence we take regular feedback from them to analyse the market & different technological advancements required by them.

Q. How does the company plan to stay ahead with emerging technologies and market shifts in the future?

We plans to stay ahead by embracing emerging technologies such as IoT integration, smart grid solutions, and eco-friendly alternatives for our customers. We will continue to invest in R&D, offering customized solutions to meet evolving market demands. Focus on sustainability, automation, and energy efficiency will help maintain a competitive edge in the future. Also we aim at making electrical procurement hassle free and simple for all our customers for a product as small as a thimble to a complex transformer.

Q. What are the company’s objectives and long-term goals for the next 5-10 years, and how will it adapt to market trends, technology, and evolving consumer needs for sustainable growth and competitive advantage?

 In the next few years we strive to have a double digit growth, creating more job opportunities for the Indian talent, expand our footprint in untapped geographies. Also we aim at amplifying our digital presence and soon plan to be digitally present for our customers & stakeholders.