MR. VIKAS GARG

Q.Could you please take us through the business journey, milestones, and achievements of V-Marc India Ltd?

V-Marc India Ltd was established with a vision to become a leader in electrical solutions. Our journey began with wires and cables, which remain central to our offerings. A key milestone was our adoption of E-beam technology, significantly enhancing the durability and safety of our products. We further distinguished ourselves by becoming the only organized player offering both Medium Voltage Covered Conductors (MVCC) and associated accessories, addressing on-site challenges effectively. Our product portfolio has since expanded to include MCBs, wiring devices, and water heaters, making us one of the fastest-growing companies in the industry today.

Q.What are the core values and mission of V-Marc, and how is your organization powering progress sustainably?

At V-Marc, our core values revolve around innovation, quality, and sustainability. Our mission is to drive progress while ensuring a sustainable future. We achieve this through investments in green technologies, like E-beam processing, which reduces energy consumption and waste. Additionally, we’ve expanded our manufacturing capacity to produce 33KV cables and above, anticipating the rising needs of utility companies and supporting the development of more efficient infrastructure.

Q.What is the potential you see for the growth of wires & cables and the adoption of technology in the era of economic growth?

The demand for wires and cables is set to surge, driven by urbanization, industrialization, and the global shift towards electrification and renewable energy. Technologies like E-beam processing and smart manufacturing will be crucial in meeting this demand. Our recent capacity expansion into high-voltage cables, such as 33KV and above, positions us well to serve the growing needs of utility companies and the broader market.

Q.Please give us an overview of the product spectrum of V-Marc India.

V-Marc offers a comprehensive range of electrical solutions. While wires and cables remain our core products, we also provide MCBs, wiring devices, and water heaters. Our unique MVCC and accessories offerings provide a complete solution, addressing practical site challenges and reflecting our commitment to innovation and quality.

Q.What are the top 3 things to watch out for in the second half of 2024 from V-Marc?

In the latter half of 2024, expect the launch of our new smart electrical devices designed for modern homes and industrial setups, an expansion of our E-beam processed product line with more durable and eco-friendly solutions, and significant advancements in our global expansion efforts. Additionally, our increased capacity for high voltage cables will play a key role in meeting the industry’s growing demands.

Q.What gives V-Marc an edge in the competitive landscape of the electrical and power industry?

Our competitive edge comes from our commitment to innovation and quality. The adoption of E-beam technology allows us to produce superior products, while our diversified portfolio, including MVCC and high-voltage cables, enables us to meet a wide range of customer needs. Our focus on sustainability further strengthens our position in the market.

Q. Can you please shed some light on V-Marc’s unique approach to fulfilling the needs of customers in diverse economies?

The local regulatory standards and cultural preferences, ensuring we address the specific needs of different markets. Our high-voltage cables and MVCC solutions exemplify how we anticipate and fulfill these requirements, building strong relationships and loyalty across diverse economies.

Q.How is V-Marc contributing to the global shift towards sustainable energy and responsible production?

Sustainability is integral to our operations at V-Marc. We prioritize responsible production through E-beam technology and are exploring the use of renewable energy in our manufacturing processes. Our capacity expansion for high-voltage cables and comprehensive MVCC solutions align with global efforts to transition to a low-carbon economy, reinforcing our leadership in the shift towards sustainability.